we believe new is news

Let’s be honest, the world doesn’t need another brand and design firm doing the same thing for the same clients. Instead, we focus on launching new brands, platforms and ideas – whether you’re emerging or established; non-profit or newly-funded.

Our name, patron, refers to the word’s dual meaning of contributor and customer. It captures our passion for doing great work with great partners.

patron builds brand stories through the development of foundational values, strategic messaging and creative content. Our work is holistic and designed to evoke emotion to generate the new news you need.

Our go-to-market strategy for emerging companies starts with the crafting of a brand narrative and is executed through public and media relations, event activation, strategic partnerships and marketing campaigns.

We’re just as agile as you are, and our work is tailored to each brand’s unique personality and roadmap.

Services
NEW PRODUCT DEVELOPMENT
BRAND POSITIONING
IDENTITY AND MESSAGING
CREATIVE DEVELOPMENT
CONSUMER TESTING
GO-TO-MARKET STRATEGY

CLIENTS

We’ve worked with some amazing clients to build and elevate their brand stories. Take a look at what we’ve done.

The Team
Patron_Web_Brian-BioBrian Powell
Managing Partner

As an integrated agency veteran with an entrepreneurial spirit, Brian’s career includes new product development for Pizza Hut, re-branding for Caesar’s Entertainment, market launches for Nokia, and platform development for Dr Pepper. And he’s equally passionate about solutions for social impact, with iconic nonprofit experience such as UNICEF, Livestrong and Make-A-Wish. He previously was cofounder of a design firm before spending ten years at Omnicom Group agency TracyLocke as a Managing Director. While there he launched the agency’s purpose division working with brands like 7-Eleven and YUM on cause campaigns.

Kelli Powell
Managing Director, Branding & Design

Kelli is a brand champion that helps her clients see the world through the eyes of a consumer. For over 15 years she has created holistic brand strategies and identities based on consumer truths, market dynamics and cultural impact for clients like Dr Pepper, American Heart Association, Canada Dry, Dave & Busters, NASCAR Foundation and Corner Bakery Café.

Nathan Trimm
Creative Director

Nathan has worked for over a decade as an award-winning designer and illustrator for both large and small clients. However, no matter the size of the brand, his focus is not only on creating forward-thinking and holistic design, but to insure that it creates a personal relationship and connection between the client and their consumer. He has worked on such big brands as Dr Pepper/Snapple Group, Borden Dairy, Corner Bakery Cafe, and The Container Store; as well as, smaller start-up brands such as, Kat & Duke, Kingmade Jerky, and Impact Foods.

Lea Brandy
Branding Director

Lea has spent the last 13 years in the field of marketing and brand management.  This past year she transitioned from being the client to directing clients, which has been a natural and exciting progression. Studying analytics on consumer behaviors and developing strategy is just as exciting to her as leading the creative processes for brand creation. Her past weaves through the wine industry where she worked for Kendall Jackson Brands and Diageo Chateau Wine & Estates, through CPG in the juvenile product industry, and as an adjunct lecturer teaching Wine Marketing.

Kristin Kenney
Brand Manager

Passionate about branding, big ideas, and writing that moves people, Kristin has worked with clients ranging from major consumer brands to startups, and also enjoys crafting campaigns that help nonprofits reach, empower and move people to action. Kristin brings with her a background in branding, marketing and public relations. And currently helps brands big and small find their brand positioning and go-to-market strategy.

Beth Dominique
Digital Director

Beth brings a strong digital strategy and account management background to the team with clients such as American Express, L’Oreal, MillerCoors, Citi Bank and Diageo in her NYC portfolio. Passionate about creating stories that connect brands to their target audiences, Beth has extensive experience in content strategy and development, as well as campaign execution across digital and traditional platforms.

Bar Cudkevich
PR Manager

Bar has worked on communications and marketing programs for clients in both the B2B and B2C spaces. Her client experience in corporate communications ranges from pharmaceutical companies and financial services firms such as Merck Pharmaceuticals and the J.G. Wentworth Company, to tech start-ups such as Dashride and MobiSave. She has extensive experience in handling publicity, media relations, and influencer campaigns, as well as creating content including social media, blog posts, website copy and marketing materials.

Contact

We’re passionate about bringing ideas to life. Let’s work together on yours.